HOME > CLUTCH Journal > 【CLUTCH ARCHIVES】 WHEN MODERN MEETS CLASSIC Determining the true quality of things. – Outliers Director / Kento Tsujimoto

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【CLUTCH ARCHIVES】 WHEN MODERN MEETS CLASSIC Determining the true quality of things. – Outliers Director / Kento Tsujimoto


Using his experience living in the United States and his vast knowledge of vintage items, Kento Tsujimoto serves as the director of translation company “OUTLIERS”. Pursuing the authenticity of items, his style revolves around wearing and using high-quality products over many years.

Expanding your depth of knowledge by surrounding yourself with “gems”
There is a recent surge of youngsters who are devoted to or immersed in American culture . They accept foreign cultures as neutrals and share information using their developed communication skills. Putting these types of people under a single category is a difficult thing to do, because many of them are multi-faceted and pursue authenticity in things that they are interested in. Kento Tsujimoto is a leading figure in this recent wave of youngsters. Turning 27 years old this year, he has no experience in the vintage trend that swept Japan, but rather has lived through the recent street culture trend. However, with his experience living in the United States, working in various countries upon his return to Japan, and utilizing SNS to communicate with people living around the world, he has a perfect grasp of American culture from a unique Japanese perspective. He has no interest in American motorcycles or cars, and does not equate surfing with the West Coast. Even among American culture, the East Coast and the West Coast have two completely different styles. The former is more playful and open, while the latter is more serious and has historic roots, like in Europe. The car culture was specifically developed in the West, while fashion was more of an East Coast development. Meanwhile, denim was first established in the West Coast. As you can see, these elements are very diverse, and our generation has only seen a small side of each. However, youngsters like Mr. Tsujimoto have grown up viewing and experiencing these cultures first-hand and objectively and possess a special trait of being able to distinguish between what’s authentic and what isn’t. And it’s people like Mr. Tsujimoto that will help connect the true essense of American culture to future generations. 

Kento Tsujimoto's Profile:
Using his English abilities that he picked up while living in the United States and his vast knowledge of vintage products, Kento Tsujimoto serves as the director of Outliers (www.outliers.co.jp), a translation company that specializes in niche areas and reflects subtle nuances of unique terminology into their works.

It is unclear whether this 1940s bag made from cotton canvas is a military or outdoor product. With a perfect size and condition, he uses it as a bag that he packs inside another bag to carry around small items for everyday use.

The OPEN ROAD hat by STETSON. It is unclear when this cowboy-style hat, which has been customized with a feather and match, was made, but it's an indispensable item for Tsujimoto’s style.
A LEVI'S® 507XX jacket purchased in excellent one-wash condition.
This leather patch model was produced for only two years from 1952. Finding this model in the right size and perfect condition is almost close to impossible.


A sports jacket by SAND KNIT made with thick wool fabric during the 1930s. The design as very popular at the time, and the orange was probably the school color of a university or high school club.

His accessories are also vintage, with a love of military items over Native American items. Many of his accessories are vintage pieces that have been customized, with the appeal being that each piece is a one-of-a-kind item.

Established in Detroit, Michigan in 1933, motorcycle clothing and accessory brand Buco was revived by The Real McCoy’s. These beautifully aged engineer boots have been worn for approximately 6 months.
The style of military bags is different depending on the country. This on here is British military aviator bag, and the balance of the handle length and overall size is perfect for everyday use.

A pair of Lot. 991 black denim slim jeans from JOE McCOY. The 12.5oz selvedge denim features gray weft yarn, which produces a beautiful gradation as it ages. 

A Lee 44-J jacket with an original house mark tag from the 1930s.

This jacket features a hand-painted Princeton University design across the back right shoulder, but the 1930s model is extremely rare. This was another item with the perfect sizing and condition that was discovered by luck.

Tsujimoto uses this pomade from BYRD Hairdo Products, which was founded by professional surfer Chase Wilson in 2012, for styling his hair. Surfing is actually one of his many passions.
This is a 1960s short-length jacket made with suede and leather that was reproduced by JOE McCOY. This item is one of the new spring releases, and you can already see the aged texture of the collar.
This pair of sunglasses made by Okamura Megane Seisakusho was given as a gift from Mr. Tagaya, founder of Topanga, which operates Stevenson Overall Co. This handmade masterpiece features a rare traditional Kanto-style cell frame.

An old money pouch from RED CROSS, featuring red cotton twill cloth on hickory striped fabric. Due to its size, this item is also used as a bag-in-bag.
Incorporating vintage style elements, his outfit is reminiscent of the style that was popularized during the 1930s, when the boundary between work and dress was still vague. Tsujimoto’s style is a blend of ruggedness and elegance.
Photo by Tadashi Tawarayama(Seven Bros.) Text by CLUTCH Magazine 


*This journal was reedited from the feature story from the 2016 April CLUTCH Magazine vol. 48 issue.


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